Well, the R50 offroad market is small, cheap & diminishing here in the U.S. Sadly, while Pathfinders are common here (I literally see a couple on just about every drive I make), they’re rarely used as offroad vehicles. In almost 20 years I NEVER ran into another one on the trail (AZ, UT, CO, NM, CA, OR, WA, BC, ID) & think I only saw one other one and it was as minimally modified as mine at the time. In the last 5 years or so, there’s been an explosion of interest in offroading in the US and at the same time these trucks are now dirt cheap. Sadly, they’be become a bit of a throw away vehicle. It doesn’t take long on FaceBook to have a very sad impression of the R50 community these days. Conversely, offroading has been a part of daily life for alot of Australians. My Australian friends here talk about things like how their Mom, as a teacher, checked a Land Cruiser out of the district motor pool for her teaching duties. Following PCoA & corresponding with a couple Australians, R50s offroad are fairly common there & suppliers are numerous - many of them laugh at us buying ARB because that’s the most expensive of more than a handful of options they have. IronMan is just one of a few of many Australian brands that already have a domestic product but are only now considering distribution in the US. That said, I concur that they are unlikely to find a market willing to pay their prices (anyone familiar with the Toyota market would find our products ridiculously cheap but our options virtually non-existent. Everything on my Pathfinder cost a literal fraction of what something similar costs for my 5th Gen 4Runner). The Toyota world is full if 20 & 30 somethings willing to throw gobs of their disposable income at their truck. I’d love to see more Australian manufacturers bring their products here. The video that sparked the IronMan debate was rife with oddities & we already have an example of a successful application. I suspect we’ll soon have a second. If the guy who decided to distribute IronMan products here has an employee with an R50, I expect it’s a personal purchase. Given our tiny market, buying an R50 would likely exceed any profit margin they can expect on ALL R50 products they’ll sell here. I imagine our best avenue to more R50 products is a personal interest by the staff who will be deciding which products to bother importing. Frankly, I’m impressed with a professional response on their part in the face of a non-compliant customer. I don’t really understand what that truck owner’s goal was? All complaint, no attempt to fix or get his money back. I doubt any of the forum regulars would have responded similarly. IronMan already has a rep outside the R50 community & it’s pretty good. It’s my hope that one guy, and an overreaction on our part, doesn’t get us labelled as a community not worth supporting. I have to admit I responded from a jaded perspective. I spent more time on FaceBook R50 sites in the last 2 weeks than I ever had before. The level of immaturity, ignorance & stupidity I observed was mind numbing & depressing. The NPORA forum is typically a respite from all of that & has tended to make me feel superior to what I read on the Toyota forums - FB negated all that.